However, of all his articles, the one that earned him death threats was "Into the Endzone for a Touchdown", an exploration via psychoanalysis of what he contended was the homoerotic subtext inherent in the terminology and rituals surrounding American football. In 1980, Dundes was invited to give the presidential address at the American Folklore Society annual meeting. His presentation, later published as a monograph titled "Life is Like a Chicken Coop Ladder", uses folkspeech, customs, material culture, and so forth seeking to demonstrate an anal-erotic fixation of German national character. Reaction to this paper was incredibly strong and because of it, Dundes declined to attend the AFS annual meeting for the next 20 years. When he finally did attend again, in 2004, he again gave a plenary address, this time taking his fellow Folklorists to task for being weak on theory. In his opinion, the presentation of data, no matter how thorough, is useless without the development and application of theory to that data. It is not enough to simply collect, one must do something with what one has collected. In 2012, Linguist Anatol Stefanowitsch credited Dundes with having given rise to a still prevalent "stereotype about Germany as a culture enamored with excretion", but called his monograph "unstructured, poorly argued and flimsily sourced" and "methodologically flawed because he only looked for evidence supporting his theory, and not – as even a folklorist should – for evidence against his theory".