Herbie

Additionally, Herbie was running on standard wheels yet again. Volkswagen also promoted the film by having a Type 1 Beetle, complete with Herbie livery, in every showroom. There are various model errors in this film, such as the later "big window" (post-1964) Beetles being used. Also of note is the "cut-n-shut" engine cover after the warehouse break-in. The Beetle used was a late model, having a more bulbous flat-bottomed lid with an earlier rounded bottom edge welded on.

In Herbie Goes to Monte Carlo, Herbie is again fitted with wide racing wheels (Goodyear GT radials), and has an external fuel filler cap. Post-1967 Beetles did feature the fuel tank accessible on the right side behind the fender; the silver cap itself, however, was fake and added for the film's storyline. With the addition of the fuel filler, the antenna is now a retractable unit fitted on the front cowling, near the windshield wipers. He has a roll cage again, and he has Monte Carlo racing stickers on his windows (one on the front window, two on the left back window, and one on the rear window). Herbie still Sports the hood-mounted Carello fog light with an added black cover sporting the company name. He now has gray bucket seats instead of stitched seats. Throughout this film, Herbie has an asymmetrical door mirror. There were a total of 9 VWs used in Herbie Goes to Monte Carlo. Many of these cars were recycled for use in Herbie Goes Bananas.

Herbie's origins are firmly established in The Love Bug (1968). Before the events of the film, he was bought from Peter Thorndyke (David Tomlinson)'s showroom by San Francisco socialite Mrs. Van Luit for her upstairs maid, but returned shortly afterwards due to reliability problems. He was then purchased by race-driver Jim Douglas (Dean Jones), who had earlier stood up for him against the pompous Thorndyke (David Tomlinson). Tennessee Steinmetz (Buddy Hackett), Jim's best friend and housemate, names the car "Herbie" after his uncle Herb, a middleweight boxer whose broken nose greatly resembled the trunk lid of a Volkswagen Beetle.

In the television film, The Love Bug, there were some significant changes. The graphics used were copied from the 1974 Volkswagen of America decal kit, and the position on the front hood 53 was higher up. The racing stripes were different sizes, and the shade of blue reverted to the lighter version used in the original 1968 movie. The sunroof was a solid white (vs. gray) and was missing the racing stripes. Herbie's wheels were standard Beetle wheels, instead of the wider GoodYear GT Radial racing tires used in Herbie Goes to Monte Carlo and Herbie Goes Bananas, and the seats were regular instead of the gray bucket seats he had previously had.

By Herbie Goes to Monte Carlo (1977), Douglas enters Herbie in the Trans-France Race and recruits mechanic friend Wheely Applegate (Don Knotts) to assist him. Herbie falls in love with a Lancia Montecarlo named Giselle and Douglas with her driver Diane Darcy (Julie Sommars). Herbie also finds himself in the wrong place at the wrong time when the stolen Etoile de Joie Diamond is hidden in his fuel tank.

Herbie Goes Bananas also featured the same later model door mirror as Herbie Goes to Monte Carlo. Herbie set a Guinness World Record as the first car to go through the Panama Canal during filming in 1979. Herbie's name is only mentioned 3 times in the film by the garage owner, apart from the two times Herbie honks his horn at Paco trying to say his name.

In Herbie Goes Bananas (1980), Douglas has retired from racing after Monte Carlo and leaves Herbie to his nephew, Pete Stancheck (Stephen W. Burns), who plans to enter Herbie in the Brazil Grand Primeo. In the interim, Herbie befriends an orphan named Paco (Joaquin Garay, III), with whom he wreaks havoc onboard cruise ship the Sun Princess, prompting the overzealous Captain Blythe (Harvey Korman) to force Herbie to "walk the plank". Having fallen into the ocean, Herbie is rescued by Paco and disguised as a taxi, later to stop a gang of con artists from stealing ancient Inca gold. Early in their partnership, Paco gives Herbie the nickname "Ocho", the Spanish word for the number 8; purportedly because the digits 5 and 3 in Herbie's racing number, 53, were combined to produce "8" (5+3 = 8) and possibly to rhyme with "Vocho", the Beetle's colloquial name in Mexico.

Some of these cars were recycled for Herbie the Matchmaker in 1982.

Hank Cooper (Bruce Campbell) becomes the owner of Herbie in the 1997 made-for-television movie The Love Bug. Here Herbie's origins are explained: an elderly German Engineer named Dr. Gustav Stumpfel was building Herbie when a picture of his deceased wife fell into a vat of molten metal; Stumpfel's love for her animating Herbie. During the film Stumpfel is forced to build an evil Volkswagen counterpart to Herbie, "Horace the Hate Bug", from a sample of Herbie's original metal. Horace's personality is influenced by the narcissism of Herbie's former owner Simon when he has a picture of himself dropped into the metal vats, and kills Herbie during the film. Cooper buries Herbie, but the return of Jim Douglas sets Cooper to rebuild the fallen Love Bug (with the help of the repentant Dr. Stumpfel) and have him race against Simon and Horace. In this race, Herbie ultimately divides himself in half (as in the original film) to win the race.

Over the years Herbie is passed down from owner to owner, competing in many races, until he is bought by Maggie Peyton (Lindsay Lohan) in Herbie: Fully Loaded (2005), eventually to compete in a demolition derby and NASCAR races. In this film, Herbie falls in love with a yellow Volkswagen New Beetle.

One of the actual film cars used with its flip wheel chassis in the bullfighting scenes now resides in Sydney, Australia. Another one was displayed in the Cars of the Stars Motor Museum until the museum's closure in 2011. Since then its new location remains unknown.